Everything you need to know about House of Bols Museum
A scene of the company’s history and achievements is The House of Bols in Amsterdam. The Bols House is not only a museum of brand history but also a place where visitors can touch and taste its production methods and ingredients.
The Bols Liquor Museum is located in the Museum Quarter in a rather unremarkable building: it is a modest three-story brick building in the traditional Dutch style. There is nothing left of the classic look of the Amsterdam mansion: the halls of the museum are made in modern style, the transparent glass windows are illuminated with colored lamps, and the interior uses an abundance of elements made of metal and polycarbonate.
The exhibition itself is a grand and interactive journey that engages the senses of the visitor and takes him to the world of cocktails, bartending, and liqueurs. The exhibition and experience is so unique that it won the Dutch Design Award in the museum category.
A Walkthrough of House of Bols
In the first hall of the Bols Liquor Museum in Amsterdam, visitors learn the history of the world’s oldest alcoholic beverage company, which has existed in the city since 1575. The second museum hall is completely dedicated to a collection of miniature figurines depicting traditional Dutch houses. These figures were created by Bols and filled with branded liqueur.
Passing into the third hall of the Bols Liquor Museum in Amsterdam, tourists will have the unique opportunity to taste the beverages, created by the company. A total of 38 testers of Bols liqueurs are presented to the public. Guests are invited to determine by smell what liquor is in each of the testers and then test their guess for taste.
The fourth hall is dedicated to Jenever, a traditional Dutch alcoholic beverage with a rich history. In the same hall, visitors will see an old recipe for making a drink and you can even touch the ingredients from which it is prepared.
The tour of House of Bols ends in a bar located in the same building as the museum itself. Here you can taste both the main liquor recipe and its varieties: with triple sec, with berries, aromatic herbs and other additives that change the taste and color and allow you to create a variety of cocktails from it. As a souvenir, visitors can buy the company’s products in a store operating here.
Need more reasons to visit?
Bols is one of the leading producers of alcohol in the world, and this is recognized not only by tasters and critics but also by bartenders and their customers in all countries.
Needless to say, to pay a visit to a museum dedicated to the famous juniper liquor is a worthy experience for any traveler who has arrived in Amsterdam – provided that he has already reached the age of majority.
With this said, use your Amsterdam Nightlife Ticket and take a friend to House of Bols for free. Whether you are a local or a tourist, you will not be left disappointed. It is a truly refreshing experience that will enrich your knowledge on a topic that is not as common and also give you a good story to tell.
Last but not least, what better way to prepare yourself for a wild night out at one or a few of the incredible clubs included in the Amsterdam Nightlife Ticket program than with a couple of incredible cocktails? If you did not understand already, you will get to test dozens of liquors and even get to drink a cocktail for free at the end of your tour.
House of Bols may not have the longest of running hours but the beverages you will see and try will set the tone good for the upcoming night out. In the end, even if this place does not spark your interest, you still have a 2 for 1 discount, you might as well see it in person and see if it will change your opinion or not.